Customer journeys
Overview
Customer journeys are structured processes that guide users through verification workflows such as identity verification, document processing, and approvals. The GBG GO platform allows you to create, manage, and deploy these journeys to securely onboard customers while preventing fraud.
Each journey consists of modules that handle specific tasks, including identity verification and fraud detection.
Key components
- Modules - Functional components that perform specific verification tasks
- Routing - Controls how customers move through a journey based on verification results
- Evaluation - Decision points that determine whether to accept, reject, or flag users for review
- Publishing - Deploying journeys to Preview (for testing) or Production (for live use)
User roles in journeys
- Business users design and configure customer journeys in the GBG GO platform, defining workflows, adding verification modules, and publishing journeys
- Developers integrate with the API to start journeys, retrieve tasks, and submit user data